International Business Management and Strategies

In today's globalized world, nearly all European companies directly or indirectly are engaged in international business activities. Business managers must be able to work with a mix of financial, managerial, strategic, marketing and cultural issues, which along with political and macroeconomic variability contributes to complexity. 

Theme 1: The Global Manager's Environment

Know the complexities – from an organizational as well as an individual perspective - of working in an international environment as reflected in the themes of the curriculum with a special emphasis on emerging markets

Analyze and assess the various issues and specific strategies to exist in relation to a company's growing business activities in emerging markets including;  
- The development patterns and consequences that characterize market globalization and corporate globalization processes, with a special emphasis on (Asian) emerging markets.  
- Analyze and understand the international context of the company in terms of political, legal, economic and cultural factors with an emphasis on the relationship between the company and the society in which it operates.  omanaging the complex international, often culturally influenced, negotiation situations.  
- The multinational company's development and role, and paradigms for establishment abroad with a focus on theories concerning trade in goods and services.  
- The upstream activities of the company's global value chain around international procurement, outsourcing / off shoring capabilities seeking investment and production.  oThe downstream activities of the company’s global value chain and the different strategies and options of organizing these 
- The organizational and managerial structures of global industries, and HR's strategic role in companies' international activities, including individual preparations of expatriations.  
- The concepts of corporate social responsibility, ethics and corruption.  
- Assess and explain the strategic challenges and opportunities which relate to the planning, implementation and management of FDI projects  
- Apply the curriculum to identify, understand and analyze the company's international activities and problems as regards the company's global market strategies and how to implement them  

The student meeting the learning goal can demonstrate 
- an overview of, and in-depth knowledge on the different concepts, models and theories covered by the course  
- a general understanding of the assumptions on which the different approaches, concepts, models and theories have been built  
- a good understanding of the consequences of choosing a particular theoretical and/or analytical approach to international strategic issues/problems at hand  
- a good capability in relating theoretical understanding to relevant practical issues within the field of international business strategies and management 

1. Helen Deresky, international management. Managing across borders and cultures. ISBN 13: 978-0-292-15353-9 og ISBN 10: 0-292-15353-9, 9th edition. 

To enable the students to meet the goals description the lectures are organized as a presentation and discussion of the curriculum in addition to active use of cases in order to facilitate in depth understanding of the complexities of operating internationally. 

NOTE - This course is identical with the former course 8521601 International Business Management and Strategies.